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Free SEO Tools

32 free online SEO tools to audit, optimise and grow your website: link, meta tag, schema, robots.txt, redirect, keyword and speed checkers. No signup required.

A complete toolkit of 32 free online SEO tools to audit, optimise and grow your website. Check backlinks, generate schema and meta tags, test robots.txt, analyse keywords, estimate page speed and more, with no signup and no limits. Every tool is built and used by our own SEO team.

32 tools

Audit & check

Live scanKeyword rank checkerSee the exact Google position of your page for a keyword, 1-100, by country and device.Open toolAI poweredQuery fan-out tool (AI)Predict the sub-queries Google fans out for AI Overviews, then see which ones your page already answers.Open toolLive scanBroken link checkerTest every link on a page and report its live status code, redirects included.Open toolLive scanDofollow / nofollow checkerReveal the rel attribute on every link, including sponsored and ugc values.Open toolLive scanSEO meta tag analyzerScore titles, descriptions, headings, canonical, Open Graph and schema, with a SERP preview.Open toolLive scanRedirect checkerFollow a URL hop by hop to expose 302s, chains, loops and response headers.Open toolLive scanKeyword density checkerCount keywords and phrases on any URL and spot over-optimisation.Open toolInstantAnchor text distribution checkerBucket your anchors into branded, exact, partial and generic, and flag risky ratios.Open toolInstantBulk title & description checkerAudit a whole page set at once for length limits, missing tags and duplicate titles.Open toolInstantDuplicate content checkerCompare two pages phrase by phrase and see exactly how much text they share.Open toolInstantInternal link opportunity finderFind where your target phrases already appear so you can add the internal link.Open toolInstantRobots.txt testerCheck whether a path is crawlable using real longest-match precedence.Open toolLive lookupDomain age checkerReal registration date and age of any domain, straight from the registry record.Open toolLive scanPage speed insights estimatorEstimated 0-100 speed score, LCP, blocking time, page weight and the exact fixes for any URL.Open toolLive scanGoogle index checkerTest whether a URL can be indexed: robots, canonical, status code and sitemap coverage.Open tool

Generate & preview

GeneratorRobots.txt generatorBuild a safe robots.txt with WordPress defaults and optional AI crawler rules.Open toolGeneratorMeta tag generatorA complete head block: title, description, canonical, robots, Open Graph and Twitter cards.Open toolGeneratorSchema markup generator17 schema types in one dropdown: Organization, Article, Product, FAQ, HowTo, Event, Video and more.Open toolGeneratorHreflang tag generatorReciprocal international tags with x-default included.Open toolGeneratorSitemap XML generatorTurn a URL list into a valid XML sitemap with lastmod values.Open toolGenerator301 redirect map generatorTurn a migration list into htaccess, Nginx or CSV rules, with chain detection.Open toolPreviewSERP snippet previewSee your title and description at real Google pixel widths before publishing.Open toolGeneratorURL slug generatorClean, keyword-first slugs with stop words stripped.Open toolGeneratorUTM campaign builderConsistent tracking URLs that keep analytics reports tidy.Open toolInstantURL cleaner & parameter checkerStrip UTM and click IDs, inspect every parameter, and get the clean canonical URL.Open toolInstantDisavow file generatorTurn a messy list of spammy domains into a valid disavow.txt for Search Console.Open tool

Content, keywords & planning

InstantWord & character counterWords, characters, sentences and reading time with content-length guidance.Open toolInstantReadability checkerFlesch reading ease and grade level, plus the sentence holding your copy back.Open toolInstantKeyword grouping toolCluster a keyword list into topics so one page targets one intent.Open toolInstantKeyword combinerMerge up to three lists into every permutation for volume research.Open toolCalculatorTraffic & CTR estimatorForecast clicks, conversions and revenue from moving a keyword up the SERP.Open toolCalculatorSEO ROI calculatorModel the return on an SEO budget, including ramp and break-even month.Open tool

A 15-minute page audit using these tools

  1. Run the meta tag analyzer on the URL. Fix anything flagged red before touching anything else.
  2. Run the redirect checker on the same URL. It should return 200 in one hop with no chain.
  3. Run the broken link checker to clear 404s and internal redirects out of the body copy.
  4. Run the keyword density checker to confirm the page is actually about the term you are targeting, and not stuffed.
  5. If you have bought links to the page, verify each one with the dofollow checker.

Why we give them away

These checks are the first thing we run on any prospect URL. Publishing them costs us nothing, saves you a subscription, and means the conversation starts from data instead of guesswork.

Privacy

URLs you submit are fetched server-side to produce the report and are not logged, stored, sold or added to any list. Nothing requires an account.

Found problems you would rather not fix yourself?

Send us the scan output. We will tell you which issues actually affect rankings, and quote the work if you want it handled.

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