Angle and asset development
Our digital PR services start with an angle that deserves coverage: original data, a defensible ranking, or an expert who answers a journalist quickly.
Rank Shifters agency service
Digital PR Services
We turn newsworthy stories and original data into coverage and editorial links in the publications your customers and Google already trust.
- Every digital pr services target approved by you before outreach
- Real publishers with verified organic traffic
- Proposal and pricing back within one working day
Free, no obligation
Get a custom Digital PR Services plan
Send us your target pages and keywords. We reply with candidate sites, expected metrics and pricing, usually the next working day.
Request my plan See client resultsTier 1Publication targets
6–8 wksTypical campaign
EarnedNo paid placements
DataOriginal research led
Digital PR Services built for pages that need to rank, not for a report
Rank Shifters delivers digital pr services for agencies, SaaS platforms and e-commerce brands that need measurable movement on commercial keywords. Every digital pr services campaign starts with your keyword map and your revenue pages, so the work is scoped around what you actually need to rank.
Unlike marketplace-style digital pr services, nothing is bought from a bulk list. You approve every target before outreach begins, you see the metrics behind each placement, and your digital pr services reporting shows the live URL, anchor and target page for everything we deliver.
- Senior specialists run your digital pr services campaign end to end
- You sign off on every site, page and draft before it goes live
- Twelve-month replacement cover on removed placements
- Transparent digital pr services pricing with no retainer required to start
Tier 1
Publication targets
6–8 wks
Typical campaign
Earned
No paid placements
Data
Original research led
Coverage you cannot buy, earned on purpose
Digital PR produces the highest-authority links in most profiles because the publications involved do not sell placements. The trade-off is that the story has to deserve coverage. We build campaigns around assets journalists can actually use: original data, a defensible ranking, a surprising trend, or an expert who answers quickly.
Campaign formats
- Data studies, survey or dataset analysis packaged with clean visuals and a clear headline finding
- Reactive commentary, your specialist quoted on stories already breaking in your sector
- Index and ranking pieces, comparisons journalists reference repeatedly, which keeps earning links for months
- Expert resources, practical guides pitched to editors who need a credible source
What we report
Every campaign report lists placements with authority and traffic, notes which coverage linked and which mentioned you without a link, and records the follow-up we sent to convert unlinked mentions. Syndicated pickups are listed separately so the numbers are not inflated.
Realistic expectations
A strong campaign lands coverage across a spread of publications, not a single national hit. We plan for that spread, and we tell you early when an angle is not landing rather than padding the report with low-value pickups.
Why Rank Shifters
What makes our digital pr services different
01
Real relationships
We pitch named journalists who already cover your space rather than blasting bought media lists.
02
Story-led, data-backed
Every campaign is built on an angle strong enough to earn links naturally, usually from original research or internal data.
03
Built for search and AI
Coverage is engineered to lift organic rankings and to be cited inside AI search experiences.
04
Measurable outcomes
We report placements, links, DR, reach and traffic lift, including a second wave to convert unlinked mentions.
What your Digital PR Services package includes
Every digital pr services engagement includes the following as standard, no upsells to unlock the basics.
Story angle development
We build angles journalists actually respond to, tied to your commercial goals.
Original data
Surveys, internal data or index studies that give reporters something to cite.
Asset production
Press release, landing page copy and supporting visuals.
Journalist outreach
Targeted pitching to named reporters, not blind media lists.
Coverage tracking
Every pickup logged with link status, syndication and reach.
Follow-up wave
A second pitching round to convert unlinked mentions into links.
How our Digital PR Services process works
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1
Audit
We review your profile, competitors and target pages, then agree what success looks like in numbers.
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2
Plan
You receive a scoped plan: targets, volumes, anchors, timings and pricing. Nothing starts before approval.
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3
Execute
Our team runs outreach, content and implementation, sending each target for sign-off as we go.
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4
Report
Every month you get live URLs, metrics and ranking movement with plain-English commentary.
Campaign decisions
How we turn the strategy into useful work
Our digital PR services earn coverage you cannot buy. We build stories journalists can use, and we treat digital PR as an SEO channel: every campaign has target pages, target publications and a link-conversion follow-up.
Data, design and outreach in one team
A digital PR agency with the research, visuals and media relations under one roof, so a story does not stall between three suppliers.
Why the links are stronger
Digital PR produces the highest-authority links in most profiles precisely because those publishers do not sell placements to anybody.
Honest pickup reporting
We report like a digital PR company that expects scrutiny: syndicated pickups are listed separately so the headline number is never inflated.
Outcomes
What you actually get out of this
Every engagement is judged on the same four outcomes, whatever the service.
Rankings on commercial pages
We route authority to the pages that make money, then track the keyword set those pages own, not vanity terms that never convert.
A defensible link profile
Anchors, velocity and publisher quality planned so the profile still looks natural when someone audits it in two years.
Reporting you can forward
Live URLs, anchors, target pages, DR, organic traffic and referring domains in a sheet you keep, with plain-English commentary.
Fewer surprises
You approve sites, anchors and copy before anything goes live, so nothing appears on your domain that you have not seen.
Who this is a good fit for
- You have solid pages that will not move
- When technical health and content are fine, authority is usually the missing input.
- You are outranked by weaker content
- Competitors with thinner pages almost always have a stronger referring-domain profile.
- You have been burned by cheap links
- We audit what exists, stop the bleeding, and rebuild around quality you can verify.
- You need work you can show a client or board
- Every deliverable is documented, sourced and defensible in a review.
What we will never do
- Private blog networks and link farms
- Rebuilt expired domains sold as "aged authority"
- Automated comment, profile or directory blasts
- Pages with dozens of unrelated commercial outbound links
- Guaranteed-ranking promises no agency can honestly make
- Metrics screenshots we have not verified ourselves
Cheap links are cheap because someone else already paid for them with a penalty. We would rather lose the deal than hand you that risk.
How we report
Weekly
New placements added to your live sheet as they publish, with the URL, anchor and destination page.
Monthly
Referring domain growth, keyword movement on target pages, and a short written read on what changed and why.
Quarterly
Competitor gap re-run, anchor profile review, and a revised plan for the next ninety days.
Digital PR Services pricing and scopes
Digital PR Services pricing depends on niche difficulty and placement quality, so every quote is built from your targets. These are the scopes clients start with most often.
Most popular
Quarterly
Three stories
- Rolling newsroom
- Unlinked mention recovery
- Strategy calls
Always-on
Monthly stories
- Reactive newsjacking
- Dedicated PR lead
- Executive commentary
Straight answers
Questions about digital pr services
The practical details clients usually ask before a campaign starts. If your question is not here, send it to us and we will give you a direct answer.
Ask another questionHow many links will a campaign earn?
Strong campaigns land between eight and thirty linking domains. We forecast a range, never a fixed number.
Do you pay publications?
No. Digital PR coverage is earned editorially, which is why it carries more weight.
What if a story does not land?
We re-angle and pitch a second wave at no additional cost.
Other services
Link Building Services
Manual outreach for contextual, editorially placed links on sites with real readers.
View service →Niche Edits Services
Link insertions into existing, indexed articles that already carry authority and traffic.
View service →SaaS Link Building Services
Authority for comparison, alternative, and integration pages that convert trial signups.
View service →Ready to see what another 30 quality links would do?
Tell us the pages you need to move and the keywords that matter. We will send back a link plan with target sites, expected metrics, and pricing, no retainer required to start.